Zalando Sports Partner Day aftermovie
Zalando Partner Day is akin to the Met Gala for us at Zalando Partner. This is the one day when we bring together our biggest partners under one roof, tell them about our current and future strategic directions, host panel discussions and masterclasses together and at the end of the evening, let our hair down and connect in a more informal setting. And every great event has a aftermovie to tell it’s story. After all, pics or it didn’t happen! The film was shot and edited by Johanna Kausch.
But that’s not all, the event recap post on LinkedIn (written and curated by yours truly) was the best performing post on Zalando Partner’s LinkedIn garnering over 50k impressions, 73.6% engagement rate and a 72.1% CTR (click-through-rate).
Skills
Creative concept, social media management, stakeholder management
Medium
Film, Social media